Why UX is highly important for your business?
UX design, or more specifically, user experience design, makes a website easier to use and designed to meet…
Digital marketing for e-commerce
The e-commerce market is very challenging and has several competitive conditions. It is important to find the right…
Marketing trends for 2020
2020 came with brand new targets. Leaving behind a year with lots of talks about marketing and its…
Machine Learning for Web Analytics
Machine learning is a set of methods that can learn and predict with data sets and labels in…
Terms of web analytics
We use different analyzer tools to develop new strategies in order to increase the performance of websites. There…
What is the difference between sessions and pageviews?
Thanks to the advantages of measurability, developing marketing strategies has become more and more sufficient. Today, it is…
Quantitative vs. qualitative analysis
Getting the right data about your website is the key to increase the interactions with your users. Understanding…
What you can achieve with web analytics?
Thanks to web analytics which give you the reports, schemes, and analytics about how visitors of your website…
Web Analytics 101: What is web analytics and where should I start?
You made a shiny website with all the cool design trick, all the quality content and more. Now…
5 Factors that help to increase website conversion rates
The performance of your website, which is your face in the digital world, tells your customers a lot…